Content Marketing sells the idea of a product. It could be in the form of blogs, ebooks, videos, podcasts, infographics, webinars, etc.…
We are always confused customers given the high number of terms that exist today in the digital marketing sector. But two of the most confusing terms are Inbound Marketing and Content Marketing. Therefore, the purpose of this article is to explain what differentiates them and how each works.
Many companies today believe it is more important to be aware of new trends than to adapt them properly to their business…